Dear [First Name],
I thought you might be interested in my new script:
[TITLE] -- [Genre]
[Logline].[MOVIE #1 meets MOVIE #2].
Thank you for your time.
Best,[Your Name][Personal Website]
I hope that in this year to come, you make mistakes.Because if you are making mistakes, then you are making new things, trying new things, learning, living, pushing yourself, changing yourself, changing your world. You're doing things you've never done before, and more importantly, you're Doing Something.So that's my wish for you, and all of us, and my wish for myself. Make New Mistakes. Make glorious, amazing mistakes. Make mistakes nobody's ever made before. Don't freeze, don't stop, don't worry that it isn't good enough, or it isn't perfect, whatever it is: art, or love, or work or family or life.Whatever it is you're scared of doing, Do it.Make your mistakes, next year and forever.
Last week, I mentioned that I've got my scripts into the hands of producers, managers, a director, and a distributor. Some of you have asked How? Well let me tell you:
First, stop waiting to be discovered. Stop it. If I haven't done it for you already, allow me to Break the Myth of "Breaking In" right here. No rich producer in a power suit is going to find you typing away at your local Starbucks and ask to make your script into a blockbuster.
There's really only 3 ways emerging writers gain recognition from established filmmakers:
I bet you're probably thinking I don't know Jerry Bruckheimer, winning the Nicholl's sounds like a longshot... so I guess cold calling is my only chance, right?
Couldn't be more wrong. Let me break down my experience for you:
1. Cold Email Queries
I did my research on the Hollywood’s top management companies via IMDbPro, The Wrap, The Black List blog, and Deadline.com (generally, agents want a script they can sell TODAY, producers want a script they can greenlight TODAY, and managers are more willing to develop material first).
Within the top management companies, I looked up who represented thriller, action, and horror writers with a good selling record. Through IMDbPro and connections from friends and work, I compiled quite a few of these top/rising managers’ email addresses.
And here’s the basic query email I sent out:
Dear [Manager’s First Name],
My name is Nathan Ruegger, I’m an award-winning thriller writer seeking representation, and I have a screenplay that could be a great fit for you:
[Logline]
If interested, I would be happy to submit. I look forward to your response.
I sent out 30 cold email queries.
2 asked for a read. 1 passed, the other is known for never actually reading it.
I might try cold query emails with a new script, or try querying agents and producers, but you see why I’m not such a big fan…
2. Screenwriting Competitions
I
But I placed quite well at Page and Austin this year!
From Page, a manager emailed me with interest in my action script – asked to read my horror script – and passed on it – but he left the door open to submit my next script :)
From Austin, I had the good fortune to visit the screenwriting conference – I was visiting my wife’s family in Arlington, TX several hours away. Since I made Second Round, the conference invited me to roundtable discussions with big-time writers and producers.
I
So, in my experience, screenwriting competitions helped me stand out from the pack and gain recognition among producers as an up-and-coming writer.
In fact, I’ll be applying to more competitions this year with new scripts!
3. They Already Know You
Before sending off my scripts to that manager, I asked some of my USC Film School friends to read my scripts and give me notes – all friends who are also out here in L.A. working in Hollywood as emerging writers, directors, etc. -- and all their notes were very helpful.
Weeks later, I got a call back from one such friend (paraphrasing):
“Hey Nate, are you planning on directing Furious Angels?”
“I’d love to, but it’s such a big budget movie, I’d rather sell it, like that would ever –
“Because I know this director XXXXXXXXXX, he’s got a few studio credits under his belt, and he’s looking to direct thrillers. Do you mind if I send him your scripts?”
I paused, pretending that I needed a moment to consider this, then tried to say in a level tone that Yes, it would be perfectly all right if he sent over my scripts to this big director.
MORAL OF THE STORY
Pleasantly and persistently ask everyone you trust and whose taste you admire to read your scripts and beg for their notes – again, and again, and again.
Make up reasons to get new people to read your scripts:
The only way people in Hollywood will know that you’re a great writer is because you are actively getting your best material in front of people in Hollywood, who now know you as a great writer and -- fingers crossed -- will recommend you too.
Remember, no one fails in Hollywood -- you only fail if you give up.
Don’t give up.
"Now, if you don't mind, I have a few notes on your script, but only if you want to hear them, because if you think your script is in a good place and you're not looking for any notes, then I totally understand and support your decision..."This is a test! The rep here is trying to gauge how well you take notes as a professional screenwriter. Hollywood is a collaborative industry where you will be writing for not just an audience but agents, managers, development executives, studio executives, producers, actors, etc., and if you want a long career as a writer, you will have to write and rewrite scripts that will excite all of those people to sign on to your script and make it into a movie.
Alexis: "Nate, can you wash the dishes?"When faced with cancer, I have no choice but to put a hold on my emerging-filmmaker-frenzy, sit back, and reflect on what really matters in life.
Me: "Can it wait? I'm kind of in the middle of --"
Alexis: "Oh, oo, my cancer's acting up... I'd feel a lot better if someone else did the dishes... oh, it hurts... "
Me: * sigh * "Yes, I'll do the dishes."
Dear [Rep's First Name],One little note: Your email's subject line should be clear and simple like "Follow up on [Name of Your Script]"
How are you? How goes everything at [Insert Agency Name]? I came across this article in the trades about your [big script sale/signing a new client/box office smash/other Hollywood success story]: [insert link here] Congrats on all your success!
I bet you're pretty busy but I wanted to check in on [Name of Your Script] and if you've had the chance to give it a look. Anyway, I hope all is well with you and once again thanks for meeting with me.
Best,
[Your Name]
[Your Phone Number]
Free Film Festival Submission? Nothing to mail? Seriously? I mean, hell, why not submit? So I applied online... and months passed by... and I gave up hope. Then I get this email:We are launching a new shorts festival in Traverse City, Michigan, and are looking for some great short film submissions.
For you to submit the film that you screened in the 2010 Big Easy International Film Festival, all you need to do is go to the website (listed above) and fill out the online submission form in the "Submit" section. We are waiving the fee for you.Since I already have your films on DVD, there is no need for you to send your film in... just fill out the online form.I look forward to passing your films on to our programmers.
Nathan,Moral of the story: Follow up, folks. Follow. Up.
We wanted to let you know that we accepted "Another Life" into this year's Traverse City Shorts Festival.
I will be sending a series of emails this week to inform you about all of the details, what we need from you, etc.
Glad to have you on board for what we hope will be a fun event.
AGENT: Hey, I loved your script!You don't want to be this writer. You want to be the writer that has another idea ready. In fact, you want to have 100+ movie ideas lying around so you'll always be writing... but how?
WRITER: Why thank y--
AGENT: So what else have you got?
WRITER: Well, I've been writing this zombie comedy --
AGENT: Agh, I've been trying to sell a zombie comedy written by one of my clients, brilliant script, but no one's buying it. You have anything else?
WRITER: Umm...
[TITLE] is a [genre] about an [adjective] [hero - job/social status/family status, etc.] who wants [universally identifiable goal] when [something exciting happens] -- only our hero's bigger problem is [the twist].Let me break that down for you:
PRETTY WOMAN is a romantic comedy about a hardhearted businessman who needs an escort for an important business function when he's left with no choice but to hire a free-spirited prostitute -- only to fall in love with her.But notice how none of these fall perfectly into that cookie cutter model above... and none of them perfectly capture the movie, right? That's where your hard work comes in. Trying different adjectives for your hero, different phrasings for the goal, the twist, etc. Write, rewrite, tweak, polish, hone, again and again.
DIE HARD is an action thriller about a lone cop who comes to L.A. to visit his estranged wife and save their failing marriage -- when terrorists attack!
BACK TO THE FUTURE is an action-comedy about an impulsive teenager who teams up with a wacky scientist to go back in time and save his parents' marriage when he disrupts history -- and now he has to make his parents fall in love or he'll cease to exist!